
Global logistics giant DP World has expanded its already significant presence in golf by extending its agreement with the iconic men's Ryder Cup until 2027.
DP World has added its name to the European Tour Series in a deal announced in November 2021, while its preliminary deal involving the Ryder Cup, which takes place every two years in Europe, was announced in 2021. Team competition between Team USA and Team USA. Last July, only the 2023 edition in Rome, Italy, was reported.
However, this new partnership was reached through an agreement with the European Ryder Cup and the PGA of America and will run through events in 2025 (Bethpage, New York) and 2027 (Adare Estate, Ireland).
At these events, DP World will be showcasing through experiential fan zones.
The three organizations said they are now also “committed to implementing industry-leading supply chain solutions to help add the 2025 Ryder Cup to the long list of memorable moments in golf history.”
Jeff Price, Chief Commercial Officer of the PGA, commented: “DP World has been a valuable partner in helping to enhance the Ryder Cup experience globally. Their expertise in logistics and Expertise in supply chain solutions ensures a smooth event, allowing organizers to focus on delivering a world-class experience to attendees.”
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By Global Data
GlobalData Sport values the 2023 DP World Ryder Cup deal at $5 million.
Meanwhile, other key commercial partners for the 2025 edition include Aon, Rolex, BMW, Citi and Capgemini.
Team Europe won the Ryder Cup in the 2023 event by 16 1/2 to 11 1/2 points.
In addition to golf, DP World is a key partner of the International Cricket Council’s major events portfolio and the cricket ILT20 United Arab Emirates Franchise League.